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Movember Meltdown

December 8, 2011 Leave a comment

Upper lips, nationwide, are finally free.

So Movember is over. And with the end of Movember comes the shaving of the moustaches that plagued the faces of men for an entire month, and the immediate delight of wives and girlfriends everywhere.  While my wife was quite happy, I can not imagine that the wife of Ottawa Senators Captain Daniel Alfredsson is too pleased, as apparently no one gave Alfie the memo that the campaign is kaput. As you can tell by the photo on the right from December 5th, the Swede’s pushbroom still has plenty of sweeping to do. I’m sure he can always use the fall-back of “it’s European”, or “it’s the style right now in Sweden”, or some other excuse as to why it’s acceptable somewhere else that’s not where he is currently, so that should make it ok.

Now while I didn’t manage to raise any money for the Movember campaign, some groups did. Below is the press release I was sent from the WHL’s Kelowna Rockets:

For Immediate Release – Dec. 7, 2011
The Kelowna Rockets raised a modest $755 as part of this CHL campaign and we have set our goals higher for next year.
This year we started two weeks into Movember and used Twitter and Facebook to spread the word about men’s health and ask for donations from followers. Next year we are already planning to step up the campaign and raise more money.
 Kevin Parnell, media relations
Kelowna Rockets
Call or text: 250-491-8407
E-mail: kevin@kelownarockets.com

Online:
kelownarockets.com
twitter.com/Kelowna_Rockets
facebook.com/Kelowna-Rockets

Check out the piece I wrote for the Kelowna Daily Courier on the Kelowna Rockets’ Movember efforts from November 18th, 2011 here.

And the WHL’s parent league, the CHL, took a tally from all the leagues under their umbrella. Here’s the report they sent me:

For Immediate Release – Dec. 7, 2011
Toronto, ON – The Canadian Hockey League today announced the results of a league-wide initiative where 39 teams consisting of 563 registered members raised $128,222 through their participation in Movember in support of men’s health and prostate cancer awareness.

During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces in Canada and around the world.  The annual month-long moustache growing and appreciation charity event helps raise vital funds and awareness for men’s health, specifically prostate cancer.

With the over $128,000 raised, the CHL Network ranked 14th among all registered Canadian networks.  The winning CHL team in terms of total fundraising dollars are the “MOfficials” consisting of Western Hockey League officials that raised $33,445 and finished as the 33rd ranked team in Canada.  Each of the regional leagues were represented in the CHL’s top four with the WHL’s Calgary Hitmen raising $13,972, followed by the OHL’s Niagara IceDogs at $11,251 and the QMJHL’s P.E.I Rocket raising $9,805.

IceDogs owner Bill Burke was the CHL’s top individual fundraiser and finished 96th in Canada raising $6,170.  Rocket rookie Patrick McGrath, an 18-year-old native of Wilkes-Barre, PA, earned top spot among CHL players with $5,690 raised.

“On behalf of the Canadian Hockey League I would like to congratulate all participants for their incredible amount of energy and commitment to raising awareness and funds for Movember and thank the many friends, family, sponsors, and fans of the CHL that contributed to such a worthy cause,” said CHL President David Branch.  “It was outstanding to see the tremendous support our players and teams received across the CHL in our first year that we are already looking forwarded to next year’s campaign and a continued partnership with Movember.”

The CHL helped contribute to the over $38 million raised by participants across Canada and the $108 million raised worldwide with an increase of over $30 million over the 2010 campaign.

The funds raised are directed to programs run directly by Movember and men’s health partner, Prostate Cancer Canada.  Together the two channels work together to ensure that Movember funds are supporting a broad range of innovative, world-class programs in line with strategic goals in the areas of awareness and education, survivorship and research.

CLICK HERE TO VISIT THE CHL MOVEMBER NETWORK PAGE <http://ca.movember.com/mospace/network/view/id/18234>

Movember: Anaheim Ducks Style

November 1, 2011 Leave a comment

So apparently this just happened to reigning NHL heavyweight moustache champion, George Parros:

Yes men (and the women who hate men’s facial hair), it is Movember again.  The Anaheim Ducks got in the spirit at the start of the month.  If you’re able to grow a bountiful stache, you can join in too, but do remember the whole movement is supposed to both raise awareness and funds for Prostate Cancer research.  So if you’re gonna grow, contribute too.

-SDC

Below is the press release I was sent:

=============================================================================================================================

For immediate Release:

The NHL’s George Parros and the Anaheim Ducks Kick-Off Movember “Growing Season” with Clean Shaves at The Art of Shaving

Washington, DC October 31, 2011.  In celebration of Movember, Saku Koivu, Corey Perry, Teemu Selanne, Matt Beleskey, Sheldon Brookbank, Jonas Hiller, Ryan Getzlaf, Francois Beauchemin, Andrew Cogliano, Kurtis Foster, Dan Ellis, Luca Sbisa, and even George Parros shaved off his famous facial hair at The Art of Shaving Barber Spa in Washington Square to support the cause – a month long charity event that asks participants to start clean shaven on November 1st and then grow a moustache for 30 days to raise funds and awareness for prostate cancer and other men’s health issues.

For the next 30 days the Anaheim Ducks will be growing moustaches, the “hairy ribbon” for men’s health and the players growing them will be month-long walking billboards for cancers that affect men.  The funds that are raised in the US, which support the research and treatment of prostate cancer and other cancers affecting men, are directed to programs run directly by Movember and its men’s health partners, LIVESTRONG, the Lance Armstrong Foundation and the Prostate Cancer Foundation, a Washington, DC based charity.

The Movember Foundation is the largest non-government funder of prostate cancer research in the world.  In the United States nearly 65,000 participants have raised $7.5 million for Movember’s US men’s health partners, and has funded research that lead to the discovery of a complete genetic map of prostate cancer, and the discovery of 25+ subtypes of prostate cancer– two essential steps to finding a cure to the disease which takes a man’s life every 15.6 minutes. 

THE ART OF SHAVING PROUDLY ANNOUNCES PARTNERSHIP WITH MOVEMBER.  LEADING MEN’S GROOMING BRAND TEAMS UP WITH GLOBAL MEN’S HEALTH CHARITY TO RAISE AWARENESS OF CANCERS AFFECTING MEN.

New York, NY, October 5, 2011. The Art of Shaving is pleased to announce a partnership with pioneering global men’s health charity, Movember, in support of their 5th annual US fundraising campaign. Originally founded in Australia by a small group of buddies, Movember has rapidly become a global movement when guys can grow a Mo – slang for moustache – during the month formerly known as November, to raise awareness and funds for men’s health and cancers affecting men. Participation is not only fun, but simple. Once registered, men are challenged to start the month clean-shaven and grow a Mo. The moustache becomes the hairy ribbon for men’s health and the guys growing them become a walking billboard for 30 days. The growth of a new Mo inspires conversations about not often talked about topics – men’s health and cancer affecting them.

To kick-off the partnership, The Art of Shaving will make an initial donation of $10,000, while also encouraging The Art of Shaving Team Members across the nation to register at Movember.com and recruit. Additionally the brand will match team donations made via The Art of Shaving’s Movember team at MoBro.co/theartofshaving, up to an additional $25,000.

For The Art of Shaving Team Members, participation is part noble, part indulgence. To start Moustache Season clean shaven, The Art of Shaving invites all MoBros to register for the November 1st complimentary Movember Hot Towel Shave. To keep Mos well groomed throughout the rest of the month, The Art of Shaving is offering a $10 ‘Keep It Neat’ Movember Hot Towel Shave. Both services are redeemable at Barber Spa locations only and Mo Bros must register online. The Movember services are subject to appointment availability. Registration begins on Monday, October 17th at TheArtofShaving.com/Movember. All proceeds from the ‘Keep It Neat’ Shave will be donated to Movember.

As Damon Jones, a spokesperson for The Art of Shaving, comments; “The Art of Shaving brand aficionados are united by an appreciation of the artistry of a traditional barber shave experience and committed to achieving the perfect shave. We believe that this brotherhood of like-minded men can unite to help support this important cause, raising funds and awareness for men’s health issues while engaging in the ritual of the shave. ”

As Adam Garone, CEO and Co-Founder of Movember comments; “Last year Movember became a truly global movement. Through the power of the moustache almost half a million Movember participants raised $174 million making it the largest non-government funder of prostate cancer research in the world. Nearly 65,000 American MoBros raised $7.5 million.”

About Movember

Movember aims to forever change the face of men’s health through the power of the moustache, by raising awareness and funds that will reduce the number of preventable male deaths by cancer. Since inception as a charity event in 2004, over 1.1 million participants have raised over $174 M for the cause, with official Movember campaigns taking place in ten countries. For more information please visit http://www.movember.com. Movember is a registered 501(c)(3) charity.

About The Art of Shaving

Founded in 1996, The Art of Shaving is considered the world’s leading premium shaving brand with its aromatherapy-based grooming products, high-end shaving instruments, and a retail chain dedicated to men’s shaving. The Art of Shaving has trademarked its wet shaving system “The 4 Elements of the Perfect Shave” – Prepare, Lather Up, Shave, and Moisturize – and is recognized as one of the best-selling men’s brands at high-end department stores. The Art of Shaving Shops are found in 60 self-named locations across the US. The Art of Shaving is sold online at www.TheArtofShaving.com and at fine retailers such as Nordstrom, Bloomingdale’s, Sephora, Neiman Marcus, Barneys New York, Saks Fifth Avenue, and Macy’s.  The Company, which was started in a kitchen, is now a worldwide organization still nurtured by the founders’ same talent and passion. They have succeeded in creating a brand with a mission, one that promises to be a household name for generations to come.

 

Nike Communications Press Contact: Desiree Gallas 646.654.3443 dgallas@nikecomm.com

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